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Marketing Experience
Brand Creation
Solonis powered by RMS Cloud
In the hyper-competitive hospitality market, RMS North America needed to find a way to effectively serve the fast-growing hotel market. Meet the solution, Solonis.






Brand Expansion
RMS North America
Updating a confusing brand proposition with the goal of growing the North American market. See more at RMS North America.



Experiential Marketing
Car2Go | Mercedes-Benz Group
North American and global experiential marketing strategy focused on events as integrated marketing campaigns.








Customer Marketing
TrustRadius & Invodo
Leveraging events and customer partnerships to increase revenue, retention, and overall brand awareness at TrustRadius and Invodo.







Event Marketing
Volusion
Harnessing the power of events and live activations to drive brand awareness and revenue for Volusion eCommerce.





About Me
About
Hello
My name is Adelle Rodriguez
And I get things done. With a proven track record of strategic leadership and revenue growth as a marketing professional, I bring over 14 years of experience in B2B and B2C SaaS marketing. I'm known for driving successful brand launches, implementing data-driven strategies, and managing cross-functional teams. My expertise in demand generation, brand building, campaign management, customer marketing, and event production has consistently delivered exceptional results.
When I'm not marketing technology, I'm restoring my historic home and spending time with my two rescue dogs in San Diego. I'm an avid baker and hope to open my own bed and breakfast on a vineyard one day.
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